Campaign Hero: AI Outreach That Researches First
Campaign Hero is the outreach side of the product. Where the rest of Conference Hero turns a booth conversation into a follow-up, Campaign Hero starts from a list: you upload leads, tell it the goal, and it researches each person, drafts a message that opens on something real, and runs the sequence across email and LinkedIn. It runs on its own or alongside Conference Hero on the same login.
Upload, and let the AI map it
Drop in a CSV and the AI maps the columns for you: name, company, title, email, LinkedIn. Anything it does not map is kept as an attribute the agent can use later for personalization. Leads dedupe against what you already have, so you never end up with two of the same person.
Set a goal in plain language
Instead of picking a template, you tell the agent what the campaign is for: who you want to reach, what you are offering, the one next step, and anything to avoid. That goal drives both the research and the drafting, so the whole campaign points at the same outcome.
The agent does the homework
Before it writes anything, the agent researches each lead on the web for timely reasons to reach out: a new hire, a funding round, a product launch, an event they are attending. It writes a short brief, picks the strongest signal, and scores how well the lead fits your goal so you know who to prioritize. When Conference Hero is also on, a lead's event history counts as a signal too, at no extra cost.
Drafts you can steer
Each first message is built from the goal, the research, and the lead's own attributes, and it opens on a real signal instead of "I came across your profile." In the review queue you can see exactly which signal a draft leaned on and swap to a different one in a click, then regenerate. Approve the drafts and the sequence starts.
Email and LinkedIn, one sequence, one inbox
A campaign can mix email and LinkedIn touches. Email sends from each rep's own mailbox for one-to-one warmth, or from a verified domain with higher limits when you need volume. Connect a LinkedIn account and the LinkedIn steps auto-send invitations and messages; leave it unconnected and they stay assisted, with the AI drafting and the rep sending by hand. Every reply, email or LinkedIn, lands in the same inbox, tagged by channel, and pauses the sequence so you never keep automating someone who already answered.
Guardrails that protect your sender
Volume that gets accounts flagged is not a feature. Campaign Hero enforces per-mailbox warm-up, daily and weekly caps, send windows, and conservative LinkedIn limits that ramp over four weeks. Sends are spaced on a human cadence rather than fired in a burst, so your outreach stays on the right side of the filters.
Related
- AI follow-up campaigns - the campaign engine Campaign Hero builds on.
- Lead management - where researched leads and replies live.