Turn Every Conference Into a Lead Generation Machine
Conference Hero gives marketers a unified command center to plan, execute, and measure conference campaigns - with built-in HubSpot integration that puts every lead directly into your pipeline.
Conference marketing is a scattered mess
Most teams juggle a dozen tools and still miss leads, blow budgets, and lose momentum post-event.
- 📋Scattered task lists across Slack, email, and spreadsheets. Nothing is actionable or owned.
- 📉Leads fall through the cracks because manual data entry into CRMs is slow and error-prone.
- 💸Budget overruns happen because spend is tracked in disconnected spreadsheets with no visibility.
- 😤Follow-up is an afterthought - by the time outreach is sent, the event buzz has faded.
Every lead scored and ranked before you leave the floor
Capture leads by badge scan, manual entry, or form submission. Our AI scores and ranks each one instantly so your team knows exactly who to follow up with first.
- ✓Badge scanning, manual entry, and landing page forms in one place
- ✓AI scores and ranks every lead the moment they're captured
- ✓Filter by score, tag, or tier. Export to CSV anytime.
Everything your team needs
to win at every conference
From lead capture to budget tracking, Conference Hero covers the full event lifecycle so nothing falls through the cracks.
Lead Management and Scoring
Capture, import, and export leads at every event. Score and prioritize the ones that matter most.
- ✓Create custom event landing pages to capture leads
- ✓Capture, track & review leads manually or via badge scanning
- ✓Customizable AI lead scoring
- ✓CSV export and full lead history
Task & Event Management
Coordinate pre-show prep, on-site execution, and post-show follow-up - all in one place.
- ✓Pre-show, on-site & post-show task boards
- ✓Assignable tasks with due dates
- ✓Get tasks notifications via Email or Slack
- ✓Team progress tracking at a glance
Budget Planning and Approvals
Build event budgets, track every dollar in real time, and keep spend on track with approval workflows.
- ✓Fully customizable category-based budget builder
- ✓Live spend tracking per event
- ✓Budget approval workflow
- ✓Post-event ROI reporting
Event Landing Pages
Launch a branded landing page for every event. No design skills or extra tools required.
- ✓One dedicated page per event
- ✓Custom branding and messaging
- ✓Lead capture forms built in
- ✓Track page visitors
Email Campaigns & Follow-Up
Nurture leads with targeted email campaigns and automated follow-up sequences after every event.
- ✓Drag-and-drop email campaign builder
- ✓Automated post-event follow-up sequences
- ✓Personalized outreach based on lead score
- ✓Open, click, and reply tracking
Analytics & Reporting
Know exactly what each conference delivered. Advanced dashboards give you the full picture.
- ✓Real-time KPI dashboards
- ✓Cross-event benchmarking
- ✓Conference Performance Reports
Pre-show, on-site, and post-show tasks on one board
Stop juggling Slack threads, email chains, and spreadsheets. Assign tasks to your team, set priorities and deadlines, and see progress at a glance.
- ✓Organize tasks into pre-show, on-site, and post-show phases
- ✓Assign to team members with due dates and priority levels
- ✓Slack and email notifications so nothing falls through the cracks
Deeply connected
to HubSpot
Conference Hero was built with HubSpot at its core. Every lead, task, and touchpoint flows directly into your CRM. No Zapier, no workarounds, no lag.
Know your conference ROI down to the dollar
Real-time dashboards show you exactly what each conference costs, what it returns, and how your events compare to each other. No more guessing.
- ✓Live KPI dashboards for every conference you run
- ✓Compare events side by side to find your best performers
- ✓Funnel view from booth visit to closed deal
Up and running in minutes
No lengthy onboarding. Connect your HubSpot, pick a template, and start planning your next event.
Connect & Configure
Link your HubSpot account with one click. Import your event schedule and set your lead goals in minutes.
Plan & Execute
Use our smart checklists and task boards to coordinate every detail, from logistics to on-site team briefings.
Capture & Convert
Scan badges, log conversations, and watch leads sync to HubSpot in real time. Follow-up sequences are already in motion.
Automated follow-up that starts before you leave the venue
Your hottest leads get a thank-you email while you're still at the booth. Build multi-step sequences that trigger based on lead score and keep the conversation going.
- ✓Drag-and-drop email builder with multi-step sequences
- ✓Triggers fire based on lead score and engagement
- ✓Track opens, clicks, and replies for every conference
Ready to make your next conference
your best lead source?
Join 500+ marketing teams that use Conference Hero to plan smarter, capture more leads, and prove their event ROI.