Post-conference · 2 steps

Post-booth thank-you

Two-step same-day-thanks plus a 5-day check-in if they didn't reply. Keeps the warm leads warm without nagging.

When to use it

You captured a ton of badges at the booth and want to stay top-of-mind without sounding like a sales pipeline robot.

Use this template in Conference Hero →Suggested goal: 20 meetings booked

1Email1 day after conference end

Subject

Thanks for stopping by, {{firstName}}

Hi {{firstName}},

Really appreciated you swinging by our booth at {{conferenceName}} — the conversation about how {{company}} is thinking about [topic] stuck with me.

I'll get the resources I promised over to you separately. In the meantime, if it's useful I'd be happy to put 20 minutes on the calendar to keep the thread going.

Book 20 minutes

Thanks again,
{{senderName}}

2Email6 days after conference endOnly send if step before didn't get a reply

Subject

Quick check-in

Hi {{firstName}},

Wanted to circle back on what we kicked off at {{conferenceName}}. If a quick call still makes sense, here's my calendar — otherwise no pressure, I'll move on.

Pick a time

Best,
{{senderName}}

Skip the copy-paste.

One click and this entire sequence becomes a draft campaign in your Conference Hero workspace, with conference timing pre-filled.

Use this template →